The Return of the Compact Smartphone

compact smartphone

Among reports that the iPhone 12 Mini is not meeting expectations with sales, the success of the iPhone SE, and a new version of the Xperia Compact, small phones are making a tumultuous comeback.

compact smartphone

A year and a half later, the landscape has changed a lot in the smartphone market. At that time it was already rumoured that Apple would be working on a new SE model that would finally wait until the spring of 2020. And a few months and a pandemic later, with the presentation of the iPhone 12, the Cupertino company revealed something that did not It then entered the equation: the new 12 mini models that took more than an inch with its brother Pro Max and almost three centimetres in length.

The new SE was a success, the 12 mini seems not so much

Apple’s return to its small-screen bid somewhat contradicts the path the industry had taken in recent years. Although there are plenty of examples of how Apple has set the trends for other manufacturers.

Thus, and although it seems impossible that we return to the 4 inches offered by the original SE, the 4.7 of the second-generation SE marked a before and after that would pick up the 12 Mini with more force. With 5.4 inches -but less size even than the SE of 2020 due to the absence of edges- compared to 6.1 of the normal iPhone 12 or 6.7 of the Pro Max model, the bet of this small iPhone with all High-end features and components underscored the message: Apple was betting on compact again.

The road to the Mini’s launch and the reasons for putting it on the market can be better understood by looking at the sales success of the second generation SE. Understood as an economic model that could fully compete with a good part of the Android market, the SE was understood as the new entry-level model for users who had never opted for the iOS ecosystem and who now had one at a price adjusted to which give a chance.

12 Mini sales might not be as expected

But this good tuning does not seem to have worked in the same way with the 12 Mini. This week there was an unconfirmed piece of information from Apple saying that Pegatron, the Taiwanese assembler who had been entrusted with making the 12 Mini, had seen its manufacturing orders reduced. Meanwhile, the same reports claimed that Foxconn, responsible for the iPhone 12 Pro and Pro Max, increased their manufacture.

Adobe Spark, the Best way to Create Professional Graphics

Adobe Spark

Over time, mobile devices have become a platform with which multimedia content can be created with remarkable quality. This, mainly, is achieved thanks to the use of applications designed for it, and an example is Adobe Spark. We tell you what you can achieve by using it.

Adobe Spark

This is a development that seeks, and achieves, to be able to create graphics as an image that are useful when publishing (either on a website or on social networks so widely used today). The fact is that its objective is achieved with excellent simplicity and, also, with a large number of options that make this app one of the most recommended in its segment among all those that currently exist for Android.

One of the great virtues of this development is that it has a vast number of templates that allow you to adjust all the images that you have stored on your terminal (be it a phone or tablet with the Google operating system). The fact is that there are possibilities in what has to do with the element dimensions that ensure that the use on platforms such as Instagram or YouTube is a problem and in less than three minutes you have a thumbnail or opening image completely available. And, in this, it has a lot to do that the user interface is excellent, with the selection ribbon in the lower area so there is no loss.

Possibilities offered by Adobe Spark

Well, the truth is that there are quite a few in the free option that exists, being higher in the case of registering in the payment mode. Thus, for example, it is possible to change the predominant colors in the image; going through resizing what is obtained as a result; even being able to include texts and watermarks that always indicate that the resulting image is your creation. In addition, in each case the templates included are very numerous, so you don’t have to choose between two or three… we are talking about dozens in each case, so you will hardly ever repeat yourself.

Adobe Spark

The implementation is always reviewed in the upper area of ​​the screen, so the change you make is seen before obtaining the resulting image that does not overwrite the one you have, which is all true (it generates its own library where it is always possible to find what you’ve created). Regarding the fluidity of work, it must be said that Adobe Spark is an application that is multimedia is somewhat demanding, so in the tests, we carried out it was clear to us that the idea is to have a device with at least 3 GB of RAM. If so, the normal thing is that everything works without any problem.

Some details that you should know about this app

One of the important ones is that it is possible to easily share the images or graphics that you have created, where there is no lack of the possibility of generating collages in which to insert several different files, something that makes it different from its competition. Another of the good possibilities that exist in this job is that it has templates for creating memes and, also, electronic invitations. The truth is that it is one of the most complete possibilities on the market and the use of this application is not complicated.

If what we have mentioned seems interesting to you, surely you know that it is now possible to get this development for free in a very complete trial version both in the Galaxy Store and in the Play Store. Therefore, you can see first-hand what you achieve with Adobe Spark and, for sure, it convinces you to be much more professional in your multimedia creations.

Photography Brands that Leave Their Mark on Mobiles

Photography brands

Smartphone makers have been bragging about cameras for years. With each generation, we try to raise not only the bar of numbers but of the functionality and the real quality of the shot we do with our mobiles. Halfway between this last aspect and further pushing the brand’s reputation, some manufacturers have reached agreements for prestigious photography firms to leave their stamp on the cameras of some models.

Photography brands

We can consider that Nokia was the pioneer, but other brands such as Huawei also shook hands with a recognized brand in photography years ago. The main objective is to achieve a greater association of “quality”, although the theory also tells us that brands work together to improve results. Let’s take a look at the best known and most successful associations.

Zeiss, a guarantee of quality

Zeiss shouldn’t need an introduction as it is a famous house founded in Germany in 1846 and specialized in optical equipment. The association with Nokia dates from the time of Nokia N90, that is to say, from the year 2005. After the fall of the Nokia that we knew, there was a lap of downtime. However, it was in 2017 and already with the help of HMD Global, that the brand regained the agreement with Zeiss, which it has maintained to this day.

More recently it has been the Chinese company Vivo, which has broken that sense of exclusivity associated with Nokia and Zeiss. Its X60 series has been in charge of launching this association, which also bears the signature on the most advanced live cameras. We say sensation because Sony is another of the brands that have the Zeiss seal in many of its releases.

Leica and Huawei hand in hand

Leica and Huawei hand in hand

Similarly, Leica is automatically associated with Huawei. This German manufacturer of optical instruments has shaped the best terminals of the firm, starting with the dual camera of the Huawei P9 in 2016. Currently, it is still present in the most powerful terminals of the brand such as the latest Mate 40. The future of this The association will depend a lot on Huawei’s plans for Europe, due to the veto suffered by the United States.

OnePlus, taking example with Hasselblad

The most recent association, although it has yet to be made official, has recently been leaked. The OnePlus 9 Pro has been seen with the Hasselblad label on its cameras. This means that the company will enlist the help of this renowned Swedish camera firm, to improve the results of its next flagships. Recall that in recent years, OnePlus terminals have lagged somewhat behind their more direct competition.